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Track Phone Calls Like Mouse Clicks: RingRevenue is Bridging the Gap
11/18/2009 5:00PM - 8:00 PM    Add To Calendar  |  Send this page to a friend. 
Cabrillo Pavilion Arts Center, 1118 E Cabrillo Blvd, Santa Barbara, CA 93103
Presenters:
Jason Spievak, CEO, RingRevenue
Panelists:
William A. Benjamin, Founder, The Benjamin Group and Author, Successful Startups
Lex Sisney, Co-founder, Current Analytics
Moderator:
Sejal Hall, Program Manager, UCSB
Program Description:
While people go online to research products that they want to buy, in many cases they make the purchase over the phone, especially for high priced items.  Affiliate sales commissions are often lost when this happens.

How do you tie customers' online research with the phone call they make to buy the product?  Enter RingRevenue, a Santa Barbara startup that has developed a pay-per-call platform that enables affiliate networks and advertising agencies to track purchases made by phone. 

Join us on Wednesday, November 18, when Jason Spievak, CEO and co-founder of RingRevenue, discusses the Company’s business model and how it is impacting the affiliate marketing world.  As an experienced entrepreneur, Jason will also share his insights on building a successful startup and raising capital in this economic climate.  A panel discussion will follow with affiliate marketing experts and serial entrepreneurs who will not only address the challenges facing RingRevenue, but also share their past experiences raising capital and building their own early-stage companies.

When:
Wednesday, November 18, 2009 5:00 PM - 8:00 PM
Where:
Cabrillo Pavilion Arts Center, 1118 E Cabrillo Blvd, Santa Barbara, CA 93103
Cost:
Student $15.00 Regular $30.00
At the Door $40.00 Parking $3.00
Speaker Biographies:

Jason Spievak
, CEO, RingRevenue

Prior to founding RingRevenue, Jason was a Director and Chief Financial Officer at CallWave, Inc. (CALL), a voice-over-internet software and service provider.  Jason led CallWave’s successful IPO in 2004 and was a member of the senior team that delivered 12 consecutive quarters of revenue growth, profitability and positive cash flow with more than 750,000 paid subscribers.  Prior to CallWave, Jason was Vice President of technology M&A in Broadview's Silicon Valley office, where he was the execution lead on more than $1.25 billion in successful transactions.  Jason has also held product management roles with Nextel Communications (NXTL) and with Netopia (NTPA), where he helped the company complete its successful IPO in 1996.  Jason serves on the boards of directors of RingRevenue and Casabi, as well as the not-for-profit boards of the UCSB Economic Forecast and the Performance Marketing Alliance.  Jason earned his MBA from the Kellogg School at Northwestern University and his BA from UC Santa Barbara.

About RingRevenue
RingRevenue tracks and manages calls even better than clicks. RingRevenue makes it easy for affiliate networks and advertising agencies to track purchases made by phone. Their patent-pending pay-per-call platform makes it easy for online and offline publishers to promote call-based campaigns through the leading affiliate networks, and the proprietary call quality processing engine ensures delivery of the highest-quality callers to advertisers.

William A. Benjamin, Founder, The Benjamin Group, and Author of Successful Startups

William (Bill) Benjamin, Founder of The Benjamin Group, specializes in the analysis and development of new business ventures.  He is the founder or co-founder of seven different startups, four of which were acquired and one was taken public.  His most recent book, SUCCESSFUL STARTUPS, provides a business development blueprint for entrepreneurs and venture investors that emphasizes early market validation as the single most important critical success factor.

Lex Sisney, Co-founder, Current Analytics

Lex is an expert at accelerating growth in individuals and organizations. A successful entrepreneur himself, he has led the development of two multi-million dollar companies and provided strategic coaching to dozens more.  Lex designed and evangelized one of the world’s original electronic procurement services, the first integrated distance learning/coaching method, and a new subscription-based agile/iterative software development model, as well as the leading affiliate marketing network, Commission Junction. With Lex as CEO and Chairman, the latter grew to become the world’s largest company of its type and was acquired in 2003. Lex’s latest innovation is Current Analytics, Inc., a systems integration company specializing in enterprise energy and environmental management.